Anu – Museum of the Jewish People
ANU – Museum of the Jewish People is an institution located on the Tel Aviv University campus in Tel Aviv, Israel…
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ANU – Museum of the Jewish People is an institution located on the Tel Aviv University campus in Tel Aviv, Israel, that documents the 4,000-year history of the Jewish people, emphasizing their diverse cultures, migrations, and contributions to global civilization. Founded on the initiative of Nahum Goldmann, who proposed the concept in 1959, it opened as Beit Hatfutsot – the Nahum Goldmann Museum of the Jewish Diaspora – on May 15, 1978, coinciding with Israel's 30th anniversary of independence.
In 2005, the Israeli Knesset enacted the Beit Hatfutsot Law, designating the museum as the National Center for Jewish Communities in Israel and the Diaspora, underscoring its role in fostering Jewish identity and global connections. After a decade of renovations, including a new wing in 2016 featuring synagogue models from various Jewish communities, ANU reopened to the public on March 10, 2021, with updated core exhibitions spanning themes such as ancient origins, journeys of exile and return, foundational narratives, and contemporary multiculturalism. Recognized as the world's largest Jewish museum, it employs advanced multimedia displays to connect visitors—particularly those of Jewish descent—to their heritage through interactive family history tools and comprehensive databases of global Jewish communities.
History
Founding and Establishment (1978)
Beit Hatfutsot, originally known as the Nahum Goldmann Museum of the Jewish Diaspora, was established on the campus of Tel Aviv University in Ramat Aviv, Tel Aviv, Israel, opening to the public on May 15, 1978. This date coincided with the 30th anniversary of Israel's independence, underscoring the museum's role in fostering connections between the Jewish state and global Jewish communities.
The initiative stemmed from the vision of Nahum Goldmann, a Zionist leader and president of the World Jewish Congress from 1954 to 1977, who proposed the museum in 1959 to create an institution that would document and preserve the histories, cultures, and migrations of Jewish Diaspora communities worldwide. Goldmann's concept emphasized "Beit Hatfutsot" (House of the Diaspora) as a symbolic gathering place to counter assimilation and highlight Jewish continuity outside Israel, drawing on archival materials, artifacts, and multimedia displays rather than traditional objects due to the scarcity of Diaspora relics.
Funding and development involved collaboration between Tel Aviv University, the Israeli government, and international Jewish donors, with the university providing the site and academic oversight to ensure scholarly rigor in exhibits focused on themes like Jewish dispersion after the Roman exile, medieval settlements, and modern migrations. From inception, the museum prioritized interactive and narrative-driven presentations to engage visitors in the shared Jewish narrative, establishing it as a pioneering ethnographic institution rather than a conventional historical museum.
Evolution from Diaspora Focus to Broader Narrative
The museum, originally named Beit Hatfutsot (בית התפוצות) upon its opening on May 15, 1978, primarily focused on the Jewish Diaspora, chronicling the dispersion of Jewish communities following the destruction of the Second Temple in 70 CE and their subsequent adaptations across global regions, from Europe to the Middle East and beyond. This approach, inspired by Nahum Goldmann's vision of commemorating post-Holocaust Jewish dispersion, highlighted themes of exile, communal resilience, and latent ties to Zion, often through dioramas, maps, and family heritage databases that mapped over 5,000 Jewish communities.
As Israel's population grew to include over 6 million Jews by the 2000s and global Jewish demographics shifted—with approximately 15 million Jews worldwide, half in Israel—museum administrators identified the Diaspora-exclusive framing as outdated, potentially marginalizing Israeli experiences and underemphasizing pre-Diaspora roots or modern vitality. In 2005, the Knesset passed the Beit Hatfutsot Law, formally establishing it as Israel's National Center for Jewish Communities and prompting preliminary expansions, such as a new wing in 2016. These steps laid groundwork for a $100 million renewal project initiated around 2011, which involved tripling exhibition space to approximately 6,700 square meters (72,000 square feet) and redesigning content to integrate multimedia immersions and artifact displays spanning 4,000 years.
The project reframed the institution's core narrative around "Jewish peoplehood," commencing with ancient Israelite foundations in the Land of Israel, traversing Diaspora histories without privileging victimhood—such as symbolically treating the Holocaust amid broader resilience stories—and culminating in contemporary pluralism, including Israeli innovations and global cultural dialogues. Reopening on March 10, 2021, as ANU (אנו, Hebrew for "we" or "us")—the museum positioned itself to foster shared identity across divides, emphasizing ongoing renewal, diversity in ethnicities like Sephardic and Ashkenazic, and contributions to humanity, such as in science and arts, rather than isolation or lament. This evolution addressed curatorial critiques of earlier lachrymose emphases, aiming instead for empirical portrayals of causal continuity in Jewish survival and adaptation.
Major Renovation and Rebranding (2010s–2021)
In the early 2010s, the museum, then known as Beit Hatfutsot, initiated a comprehensive renovation project aimed at modernizing its facilities, exhibitions, and narrative approach to Jewish history and culture. The effort encompassed architectural expansions, technological upgrades, and artistic overhauls, with planning and construction phases extending over a decade. This transformation tripled the exhibition space to approximately 6,700 square meters (72,000 square feet), incorporating immersive multimedia elements such as 50 films and interactive displays to enhance visitor engagement.
The renovation, costing $100 million, drew funding from diverse sources including $18 million from the Israeli government and $30 million from the Leonid Nevzlin family, whose artifact collection features prominently in the updated exhibits. Under leadership including Dan Tadmor, the project shifted the institution from its original Diaspora-centric focus toward a more inclusive portrayal of contemporary Jewish diversity and connectivity. Key architectural additions included expanded wings for foundations and synagogues, enabling larger-scale displays of global Jewish artifacts and models.
Rebranding efforts culminated in 2021 with the adoption of the name ANU – Museum of the Jewish People, where "ANU" translates to "We" in Hebrew, symbolizing collective Jewish identity and moving away from the prior emphasis on exile and dispersion. The museum reopened to the public on March 10, 2021, following final preparations amid the COVID-19 pandemic, with the new core exhibition emphasizing living Jewish narratives over static historical timelines. This overhaul positioned ANU as the world's largest and most technologically advanced Jewish museum, prioritizing empirical connections across Jewish communities through data-driven family history tools and global cultural representations.
Post-Reopening Developments and Adaptations
Following its reopening on March 10, 2021, ANU – Museum of the Jewish People implemented adaptive programming to address immediate global disruptions from the COVID-19 pandemic, including virtual tours and digital content to maintain visitor engagement despite physical limitations. By mid-2021, the museum had fully transitioned to its renewed core exhibition, emphasizing contemporary Jewish narratives and diversity across communities.
The October 7, 2023, Hamas attacks prompted a significant strategic pivot, with the museum temporarily closing to the public before launching 116 online programs—including virtual tours, lectures, courses, and film screenings—in Hebrew, English, Russian, and Spanish, reaching approximately 3,000 participants worldwide. This response integrated grief processing with historical resilience themes, supported by Koret Foundation grants for initiatives like resilience workshops focused on personal narratives and intergenerational storytelling. Additional efforts included archiving social media posts as primary historical records of the event and developing an immersive art exhibition featuring contemporary soundtracks to express collective mourning.
In 2024, the museum introduced the Jewish Resilience Project (also termed the "Hosen" project), an "oscillating narrative" framework highlighting cycles of highs and lows in Jewish history to foster endurance and hope amid trauma. Components encompassed lectures, workshops for Jewish professionals, guided tours incorporating exhibits like the Codex Sassoon, and a portable version adaptable for international audiences, with content tailored for those aged 16 and older due to sensitive material. That year also saw temporary exhibitions, such as one in February featuring dozens of Israeli artworks responding to the October 7 attacks and ensuing conflict with Hamas, providing a snapshot of artistic reactions to the crisis.
Under new CEO Oded Revivi, appointed in November 2024, the institution prioritized ongoing relevance through expanded outreach and narrative innovation. Subsequent developments included placing the Codex Sassoon on permanent display in May 2025, launching the "Oleh Oleh" program for olim in 2025, and the Identity Works initiative for Jewish educators abroad in 2026. The Jewish Resilience Project reached over 20,000 participants, and the October Seventh exhibition continued, with three new artworks added in October 2026 to mark the third anniversary of the attacks.
Facilities and Design
Architectural Features and Expansion
The original building of the Anu Museum, formerly known as Beit Hatfutsot, was designed by architects Itzhak Yashar and Eli Gvirtzman in a Brutalist style, reflecting a deliberate alignment of material form with the museum's historical narrative. The design was selected in an international competition judged by a panel headed by Ludwig Mies van der Rohe. Construction spanned 12 years after the cornerstone was laid in 1966, culminating in its dedication on the Tel Aviv University campus in 1978, where it has since stood as a prominent architectural landmark.
A significant expansion occurred in 2016 with the opening of a new wing that houses the Alfred H. Moses and Family Synagogue Hall, the Tamar and Milton Maltz Family Gallery for the interactive children's exhibition Heroes – Trailblazers of the Jewish People, and spaces for temporary exhibitions. This was followed by a comprehensive decade-long renovation whose architecture was led by Mintz Melamed Architects (Daniel Mintz and Elad Melamed), completed at a cost of $100 million, which tripled the gallery space to approximately 6,700 square meters (72,000 square feet) and restructured the facility into four wings across three floors. The overhaul incorporated modern technological and artistic updates while preserving the Brutalist core, enabling a broader presentation of Jewish history and culture, and added an open-air rooftop terrace with views of Tel Aviv and the Mediterranean Sea.
The museum reopened to the public on March 10, 2021, following ten years of planning and construction, marking it as the world's largest Jewish museum by exhibition space. These developments have transformed the original structure into a multifunctional venue capable of accommodating advanced multimedia installations, a children's gallery, temporary exhibition spaces, and expanded visitor flow.
Synagogue Hall and Immersive Elements
The Synagogue Hall, also designated as the Alfred H. Moses and Family Synagogue Hall, constitutes a primary exhibition space within ANU – Museum of the Jewish People, added as a new wing in 2016 and spanning approximately 6,000 square feet. This hall centers on the synagogue's multifaceted role in Jewish life, extending beyond ritual prayer to encompass communal assembly, Torah study, artistic expression, and social interaction. It draws from a renowned collection to present synagogues as enduring institutions that have adapted across diverse geographies and eras, reflecting the resilience and creativity of Jewish communities.
At the core of the exhibition are 21 meticulously crafted scale models of historic synagogues representing varied Jewish diasporic traditions, including structures from Europe, the Middle East, Asia, and the Americas. These models, such as replicas of the Portuguese Synagogue in Amsterdam and the Paradesi Synagogue in Cochin, India, highlight architectural diversity—from ornate Sephardic designs to modest Ashkenazi interiors—while illustrating how synagogues served as centers for education, charity, and cultural preservation amid persecution and migration. Accompanying artifacts and interpretive displays provide context on construction techniques, liturgical artifacts like bimahs and arks, and the evolution of synagogue functions from ancient mikvehs to modern community hubs.
Immersive elements enhance visitor engagement through multimedia integrations, including a series of films that recreate Shabbat services from distinct communities, allowing audiences to observe variations in prayer customs, melodies, and communal rituals. Interactive musical stations enable participants to explore nusach—the melodic and textual frameworks of Jewish liturgy—by listening to and comparing traditions such as Yemenite, Hasidic, or Lithuanian styles, fostering an auditory and experiential connection to synagogue soundscapes. These features, combined with ambient projections and spatial arrangements that evoke congregational settings, transform the hall into a dynamic space for understanding the synagogue's theological foundations, including concepts like covenant, Torah, and the Jewish calendar.
The hall's design promotes a narrative of continuity, underscoring how synagogues have historically adapted to local influences while maintaining core Jewish practices, with evidence drawn from architectural remnants and survivor testimonies preserved in the museum's archives. This approach avoids romanticization, instead grounding depictions in verifiable historical records of synagogue destructions, rebuilds, and innovations, such as during the Enlightenment or post-Holocaust revivals.
Exhibitions and Displays
Permanent Exhibitions on Jewish History and Culture
The permanent core exhibition at ANU, launched in March 2021 following a major renovation, traces the 4,000-year continuum of Jewish history and culture through a pluralistic lens, emphasizing multiculturalism, diversity, and contributions to global civilization. Spanning multiple floors, it integrates historical narratives, artifacts, and interactive displays to connect visitors with Jewish roots, identity, and contemporary experiences, replacing the museum's original 1978 core exhibit that closed in 2017. The exhibition avoids a singular religious or nationalistic focus, instead highlighting the shared foundations and varied expressions of Jewish life across geographies and eras.
The Foundations floor (first floor) establishes the conceptual core of Jewish identity, presenting universal themes such as ethical monotheism, covenant, and resilience as binding elements amid dispersion. A centerpiece here is the Codex Sassoon, the oldest and most complete extant Hebrew Bible manuscript, dated to the early 10th century CE, comprising 792 pages with Masoretic text, vocalization, and cantillation marks covering 92% of the Tanakh. Acquired in 2023 for $38.1 million by philanthropist Alfred H. Moses and donated to the museum, it was placed on permanent display on the Foundations floor on May 29, 2025. The codex traces migrations from the Land of Israel or Syria through medieval Europe and the Middle East, underscoring the Bible's role in unifying Jewish communities historically. In June 2026, rare parchment leaves from a late 13th- or early 14th-century Sephardi Torah scroll (among only five known early Spanish examples, featuring distinctive "unusual letters" and covering portions of Genesis) were added to the permanent exhibition on loan from the Feld Family Collection.
On the second floor, historical vignettes depict Jewish experiences in diverse locales and periods, from ancient Near Eastern origins to medieval and modern diasporas, connected by recurring motifs like adaptation, innovation, and inter-civilizational encounters. Artifacts include dioramas such as the Street of Lublin reconstructing Eastern European Jewish urban life, protective amulets like the Shaddai, ritual objects including kapparot implements and Sephardic Esther scrolls, and stones inscribed with Kaddish prayers evoking mourning traditions. These elements illustrate cultural flourishing amid challenges, with displays on trade, scholarship, and artistic exchanges in regions from the Mediterranean to Central Asia.
The third floor, titled "A Mosaic," shifts to thematic explorations of modern Jewish culture, including sections on folklore, trailblazing women, personal heroes, and "Being Jewish Today," featuring items like Isaac Bashevis Singer's typewriter to represent literary legacies. Interactive components, such as multimedia timelines and visitor-engaged family history stations, foster personal connections to broader narratives of continuity and renewal. Overall, the exhibition prioritizes empirical traces of Jewish agency—through documents, relics, and reconstructions—over interpretive impositions, drawing from global collections to affirm a people defined by portable heritage rather than fixed territory.
Temporary and Thematic Exhibitions
The ANU – Museum of the Jewish People maintains dedicated spaces for temporary and thematic exhibitions, which rotate to address specific episodes, cultural motifs, or contemporary challenges in Jewish history and identity, often drawing from special loans, artist contributions, or archival highlights. These displays, introduced with the addition of a new wing in 2016, enable flexible programming that responds to current events or underrepresented narratives, distinct from the museum's core permanent installations.
The "October Seventh" exhibition, which opened on February 23, 2024, curates works by 25 Israeli artists, documentary photography from "Local Testimony for 2023," and a playlist of Israeli songs associated with the period to illustrate cultural and artistic reactions to the Hamas attacks of October 7, 2023, and the subsequent war. In October 2026, three additional artworks by graduates of the WIZO Haifa School of Design were incorporated, addressing resilience, memorial culture, and symbols of hope. A traveling capsule version has been shown internationally, including in Armenia in 2025.
Past thematic exhibitions have included "Let There Be Laughter: Jewish Humor Around the World" (2018–March 2025), which examined humor's role in Jewish communities worldwide as a mechanism for coping and cultural expression. Pop-up and capsule formats continue to offer short-term, panel-based installations for communities worldwide, including photography series such as Dorit Lombroso's work on the Bnei Menashe community (exploring borders, belonging, and heritage) and a portable version of the October Seventh exhibition.
A major current temporary exhibition is "20&20 – A Lens of Her Own: Pioneering and Contemporary Women Photographers," which opened June 5, 2025, and runs through January 2027. It presents a dialogue between 20 pioneering Jewish women photographers of the interwar period and 20 contemporary Jewish and Israeli women photographers. Limited-duration displays have included "The Orit Scroll of Kes Abba Yitzhak Aysu" (May 4–22, 2025), featuring an 18th-century Ethiopian Jewish Oritā manuscript of the Beta Israel community. These rotating exhibitions emphasize empirical connections between historical patterns and contemporary Jewish life.
Collections and Research Initiatives
Core Collections of Artifacts and Documents
The core collections at ANU – Museum of the Jewish People encompass thousands of physical artifacts, historical manuscripts, ritual objects, and documentary photographs that chronicle Jewish communal life, migrations, and cultural practices across centuries and continents. These holdings, drawn from donations, acquisitions, and archival transfers, support the museum's narrative of Jewish continuity and diversity, with many integrated into interactive displays in the renovated core exhibition opened in 2021.
A flagship item is the Codex Sassoon, the oldest known and most complete Hebrew Bible manuscript, dating to the early 10th century CE and originating from the region of Eretz Yisrael or Syria. Comprising 792 parchment pages with vocalization, cantillation marks, and Masoretic annotations, it preserves 92% of the Tanakh's 24 books and was acquired at a Sotheby's auction in New York for $38.1 million in May 2023 through a donation by Alfred H. Moses and his family. It was placed on permanent display on the museum's Foundations floor on May 29, 2025, after a delay caused by the October 7, 2023 attacks, with accompanying multimedia; it underscores textual traditions central to Jewish scholarship and ethics.
Photographic archives form another cornerstone, notably the 2005 acquisition of the Leni and Herbert Sonnenfeld collection, which documents mid-20th-century Jewish communities in over 50 countries through over 250,000 negatives, slides, transparencies, and prints capturing rituals, synagogues, and daily existence. Broader photo holdings, including family portraits and communal records, provide intimate evidence of diaspora experiences, often cross-referenced with genealogical data for research.
Among ritual and cultural artifacts are items like the Shaddai amulet for protection, kapparot implements used in atonement rites, Sephardic Esther scrolls, and Kaddish memorial stones, alongside literary relics such as Isaac Bashevis Singer's typewriter. These, totaling over 450 works in the core exhibition, illustrate spiritual practices, literary contributions, and historical events like Eastern European shtetl life via dioramas. Specialized subsets include Renaissance-era Italian Jewish objects, such as ceremonial items from the 15th to 18th centuries, highlighting artistic golden ages in Europe.
Research and Digital Archives
The Douglas E. Goldman Jewish Genealogy Center at ANU serves as a primary hub for genealogical research, maintaining a digital database encompassing over 5 million individuals across tens of thousands of family trees drawn from global Jewish families. This center facilitates user contributions through uploads of GEDCOM-formatted family trees, with privacy restrictions limiting data on living individuals to basic identifiers such as gender, given name, and surname. Researchers access tools including surname databases and a genealogy research toolkit to trace heritage and interconnections.
The Open Databases Project provides free online access to extensive digital resources, including the family trees of over five million individuals, hundreds of thousands of images and films, archival materials on Jewish communities and surnames, biographies of notable figures, and a music collection spanning historical and contemporary works. These databases support scholarly inquiries into Jewish history, migration patterns, and cultural continuity, with searchable interfaces by surname, origin, or general keywords. Users may submit corrections or additions via dedicated contact forms to enhance accuracy and comprehensiveness.
Photographic collections, housed in the Bernard Oster Visual Documentation Center, form a digitized archive of Jewish life from the 1920s through the late 20th century. They feature professional documentation of disappearing communities, private family albums, photojournalism on cultural events, and records of pivotal historical moments such as World War II, the Holocaust, immigration waves, and synagogue preservation. Spanning regions including Europe, Morocco, and Israel, these materials—contributed by photographers like Sonnenfeld and Harrus—aid academic research, exhibitions, and publications while being queryable through ANU's online platforms.
In a contemporary initiative, ANU collaborates with Tel Aviv University to archive social media posts from October 7, 2023, onward, creating "The Civil Archive of the October 7th War" as a searchable repository of civilian testimonies from diverse Jewish subgroups, including displaced Israelis, immigrants, and ultra-Orthodox communities. Funded in part by the Koret Foundation and involving TAU's PhD researchers, this project expands multilingual collections in Arabic, Russian, and Amharic to preserve spontaneous narratives for future historical analysis.
Educational and Public Programs
Outreach and Educational Offerings
The Koret International School for Jewish Peoplehood at ANU develops tailored educational curricula drawing from the museum's exhibitions and databases, targeting educators, students, soldiers, and schools to instill Jewish identity, connect individuals to their personal roots and the collective Jewish narrative, and foster a sense of belonging to the global Jewish people.
Among its flagship initiatives, the My Family Story program (in memory of Manuel Hirsch Grosskopf), now in its 31st year as of 2026, delivers a yearlong curriculum for students aged 9–14 in Israel and abroad through personal heritage exploration, digital tools, and teacher training. In 2026 thousands of students from 31 countries took part, contributing to a historical total of more than 80,000 participants from over 200 institutions. Additional annual programs include G2G (Generation to Generation), aimed at intergenerational connections, and Jewish Lens, focusing on cultural perspectives through Jewish storytelling.
ANU's ANU ED division offers a monthly series of free workshops and webinars for educators on Jewish peoplehood, held Tuesdays at 7:00 PM Israel time (noon EST) via Zoom, to equip participants with practical tools for teaching shared Jewish narratives.
The ConnectED webinar series (Koret Global Educators Network), hosted monthly by ANU, targets educators in formal and non-formal Jewish settings worldwide, covering topics such as introductions to Jewish peoplehood, community connections between Israel and the diaspora, cultivating Jewish resilience, peoplehood pedagogy, and exclusive access to museum collections such as the Sassoon Codex or online tours.
Guided tours, led by qualified staff, provide customized experiences in multiple languages, including English-speaking group visits through the Tisch Center for Jewish Dialogue, which link personal stories to the broader Jewish historical continuum to broaden perspectives and reinforce collective identity.
The Jewish Resilience Project features a dedicated tour titled "Highs and Lows: How the Jewish People Tell the Everlasting Story," emphasizing narrative continuity amid adversity.
Community Engagement and Global Initiatives
The ANU Museum engages local communities in Israel through public programs such as guided tours tailored for families, soldiers, children, adults, and people with disabilities, fostering direct interaction with Jewish heritage exhibits. It also hosts regular events at the Mike & Sofia Segal Center for Jewish Culture, including lectures, performances, screenings, and plays that promote cultural discourse and pluralism among Israeli audiences. Saturdays at ANU feature specialized programming to draw in diverse local visitors, emphasizing shared Jewish narratives and identity-building activities. The museum also organizes the annual “Oleh Oleh” event on Aliyah Day, celebrating new and veteran immigrants (olim) with multilingual tours, cultural activities, food, and community gatherings in partnership with Nefesh B’Nefesh and other organizations.
Globally, the museum advances Jewish peoplehood via the Koret International School for Jewish Peoplehood, which prioritizes educational initiatives to instill a sense of collective belonging in Jewish communities worldwide. ConnectED supports educators worldwide through monthly webinars and professional-development resources that complement long-running student programs such as My Family Story. Post-October 7, 2023, the Jewish Resilience Project has reached over 20,000 participants, targeting professionals, leaders, and educators in Israel and the Diaspora with resources to build long-term resilience, hope, and global Jewish connections through narrative-focused interventions.
The Tisch Center for Jewish Dialogue coordinates leadership efforts bridging Israel and the Diaspora, emphasizing peoplehood values to create unified frameworks for international Jewish collaboration. These initiatives, supported by partnerships like the Koret Foundation, extend the museum's role as a nexus for discourse and learning, with digital tools and webinars further enabling worldwide participation in exploring Jewish diversity and continuity.
Governance and Funding
Organizational Structure and Leadership
The ANU – Museum of the Jewish People functions as a non-profit organization, recognized under Israeli law as the national center for Jewish communities worldwide through the 2005 Beit Hatfutsot Law passed by the Knesset. Its governance comprises an International Board of Trustees, co-chaired by Irina Nevzlin and Andrew H. Tisch, which oversees strategic direction, fundraising, and policy. An Honorary Board, chaired by Ambassador Alfred H. Moses with Leonid Nevzlin as Honorary Chair, provides advisory support. The board includes approximately 23 trustees, such as Charles Bronfman and Randol Schoenberg, drawn from international Jewish philanthropy and leadership circles.
Day-to-day operations are managed by an executive team reporting to the CEO. Oded Revivi serves as CEO, appointed on November 24, 2024, following Dan Tadmor's departure to lead the Weitzman National Museum of American Jewish History. Key executives include Zehavit Reuven as Chief Financial Officer (CFO), Dr. Orit Shaham Gover as Chief Curator, Galia Gronich as Chief Marketing Officer, and Eynat Sharon as Chief Digital Officer. Specialized directors oversee departments such as operations (Eli Cohen), visitor services (Ronit Ben Bassat), and the Koret International School for Jewish Peoplehood (Naama Klar), ensuring alignment with the museum's mission of preserving and presenting Jewish heritage.
This structure emphasizes a blend of global lay leadership for vision-setting and professional management for curatorial, digital, and outreach functions, supported by private donations and partnerships rather than primary government funding.
Financial Support and Partnerships
The ANU – Museum of the Jewish People received $18 million from the Israeli government toward its $100 million renovation, which reopened in 2021 after a decade of work that tripled gallery space. The Nadav Foundation, established by Russian-Israeli philanthropist Leonid Nevzlin, contributed approximately $30 million, representing a significant portion of private funding. U.S.-based philanthropists and foundations provided an additional $52 million for the project.
Ongoing operational and programmatic support draws from diverse donors, including high-profile individuals such as filmmaker Steven Spielberg and entertainer Barbra Streisand, alongside foundations like the Arie and Ida Crown Memorial and the Russell Berrie Foundation. The museum's shareholders comprise the State of Israel, the Jewish Agency for Israel/World Zionist Organization, Tel Aviv University, and the World Jewish Congress, providing structural financial and institutional backing.
Key partnerships enhance funding and scope, notably with Tel Aviv University through the $10 million Koret Foundation grant in 2022, which established the Koret Center for Jewish Civilization to expand educational initiatives supporting instruction for 50,000 Israeli teachers. In 2024, the Mike and Sofia Segal Foundation donated $1.5 million to bolster the museum's mission of documenting Jewish peoplehood. The Israeli Knesset designated ANU as the national center for Jewish communities worldwide in 2005 via the Beit Hatfutsot Law, affirming sustained governmental endorsement.
Reception and Impact
Achievements and Awards
In 1985, then known as Beit Hatfutsot, the museum received the Knesset Speaker's Quality of Life Award.
In 2022, ANU – Museum of the Jewish People, in partnership with Gallagher & Associates, received the Platinum MUSE Creative Award in the Experiential & Immersive Art category from the International Awards Associate, marking the top honor among more than 6,000 worldwide submissions for its innovative exhibit design and storytelling.
The same year, the museum earned a Silver medal in the Israel Brand Award competition, specifically in the culture and education category, for its comprehensive rebranding project that repositioned the institution as a global hub for Jewish heritage.
In 2019, under its prior name Beit Hatfutsot, the museum was granted the Simcha Lustig Award by Access Israel at the organization's 7th Annual International Conference, recognizing its development of robot-led tours that advanced accessibility for visitors with disabilities.
These accolades underscore ANU's contributions to immersive museum experiences, strategic institutional renewal, and equitable public engagement following its major 2021 reopening.
Critical Assessments and Viewpoints
Scholars and reviewers have praised ANU for its innovative, interactive exhibits and emphasis on Jewish agency and cultural contributions, marking a shift from its predecessor Beit Hatfutsot's focus on antisemitism and exile toward a "cheery, inclusive vision of Jewish peoplehood." The museum's 72,000-square-foot space features dynamic elements like life-size projections, touch-screen synagogue builders, and replicas such as Seinfeld's apartment, which engage visitors in exploring contemporary Jewish diversity. This approach validates ongoing Diaspora life, with the third-floor "Mosaic" exhibit highlighting that 50% of Jews live outside Israel and incorporating family photos and cultural syntheses like Yiddish and Jewish humor.
The Tel Aviv Review of Books described the rebuilt museum as multicultural, multilingual, multi-denominational and multi-ethnic and beautifully executed, while criticizing it for downplaying its Israeli setting. Critics, however, argue that ANU sanitizes Jewish history by downplaying oppression, such as the removal of the Yizkor memorial to Holocaust victims, in favor of narratives of achievement and resilience. The history section has been described as resembling a "middle school textbook," potentially oversimplifying complex events and lacking scholarly depth. Some observers question its long-term relevance, noting that exhibits on non-Orthodox Diaspora communities may already feel dated amid post-COVID declines in synagogue attendance and Israel's pivot toward technological innovation over traditional cultural preservation.
Visitor feedback reflects mixed assessments, with TripAdvisor aggregating a 4.5-star rating from over 1,000 reviews but including complaints of disappointment over superficial content and unmet expectations for historical rigor. Regarding inclusivity, ANU's inclusion of non-Jewish tour guides, including Palestinians, represents a novel effort to broaden perspectives, though it occurs within a narrative centered on Jewish experiences that may challenge external viewpoints.
Post-October 7, 2023, discussions at ANU have highlighted tensions in Jewish identity, such as debates over American Jewry's relationship with Israel, where criticism of Israeli policies risks social ostracism within communities. This reflects broader viewpoints that the museum's optimistic framing of global Jewish unity may underplay contemporary fractures, including assimilation and geopolitical divides.
In 2026, a group of Orthodox rabbis issued a proclamation calling for a boycott of the museum over exhibits they said legitimized intermarriage; a Haredi member of the museum's board subsequently resigned.
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